Skills & Competencies for District Retail Sales Manager

District Retail Sales Manager job profile

JOB SUMMARY for District Retail Sales Manager

Oversees retail stores operations of a given district to maximize sales and profitability.

JOB RESPONSIBILITIES for District Retail Sales Manager

Defines policies and strategies to drive retail store sales.

District Retail Sales Manager SALARY RANGE

BASE 50%
$123,743
TOTAL 50%
$143,340
Job Level
M03
Job Code
SM15000236
Education/Degree
Bachelor's Degree
Reports To
Regional Manager or Zone Manager

District Retail Sales Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each District Retail Sales Manager skill and competencie below to view definitions.

5 hard skills or competencies (industry competencies) for District Retail Sales Manager

1 Industry Competency – Retail Industry
Proficiency Level -3
Skill definition-Applying comprehensive knowledge of retail principles, inventory management, pricing strategies, and consumer behavior to effectively manage and operate retail businesses.
Level 1 Behaviors
(General Familiarity)
Lists diverse activities and functions of retailing including buying, advertising, and data processing.
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Level 2 Behaviors
(Light Experience)
Records and reports customer feedback to assist in optimizing retail offerings and improving service quality.
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Level 3 Behaviors
(Moderate Experience)
Utilizes advanced software and technology to automate and optimize retail operations.
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Level 4 Behaviors
(Extensive Experience)
Oversees inventory control and supply chain processes to ensure optimal stock levels and minimize costs.
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Level 5 Behaviors
(Mastery)
Leads omnichannel optimization initiatives to ensure a seamless and integrated customer journey.
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2 Industry Competency – Retail Strategy Management
Proficiency Level -2
Skill definition-Developing and implementing retail strategies, to support the strategic decisions and actions that effectively enhance the sales and growth of an organization.
Level 1 Behaviors
(General Familiarity)
Lists the advantages and disadvantages of managing retail strategy, including sales, growth, and customer retention.
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Level 2 Behaviors
(Light Experience)
Supports the advertising team in aligning their campaigns with our overall retail strategies.
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Level 3 Behaviors
(Moderate Experience)
Reviews the existing retail strategies to make necessary adjustments based on market dynamics.
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Level 4 Behaviors
(Extensive Experience)
Oversees retail marketing and strategic planning and management to reach the target customers.
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Level 5 Behaviors
(Mastery)
Establishes key performance indicators (KPIs) to assess the effectiveness and management of the retail strategy.
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3 District Retail Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - District Retail Sales Manager
Proficiency Level - 4
5 Competency for - District Retail Sales Manager
Proficiency Level - 5

2 general skills or competencies (Job family competencies) for District Retail Sales Manager

1 Job Family Competencies – Promotion
Proficiency Level -4
Skill definition-Developing and implementing promotional activities to attract and increase the awareness of customers in buying products.
Level 1 Behaviors
(General Familiarity)
Lists the basic techniques used in executing promotion in the marketing sector.
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Level 2 Behaviors
(Light Experience)
Shows potential customers how a product or service works.
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Level 3 Behaviors
(Moderate Experience)
Implements promotional activities in accordance with the set budget.
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Level 4 Behaviors
(Extensive Experience)
Manages various promotional initiatives such as direct marketing and sales promotion.
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Level 5 Behaviors
(Mastery)
Establishes a metric system to evaluate the effectiveness of major promotional efforts.
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2 Job Family Competencies – Sales Management
Proficiency Level -3
Skill definition-Meeting or exceeding the company’s sales targets for sales functions.
Level 1 Behaviors
(General Familiarity)
Identifies how to use sales funnel management and customer relationship management tools.
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Level 2 Behaviors
(Light Experience)
Reports any discrepancies identified at the time of sale to the management.
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Level 3 Behaviors
(Moderate Experience)
Makes recommendations to our organization’s sales management to identify target business opportunities.
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Level 4 Behaviors
(Extensive Experience)
Oversees management of available digital advertising inventory.
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Level 5 Behaviors
(Mastery)
Develops new sales management techniques to drive continuous process improvements.
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3 District Retail Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - District Retail Sales Manager
Proficiency Level - 4
5 Competency for - District Retail Sales Manager
Proficiency Level - 5

11 soft skills or competencies (core competencies) for District Retail Sales Manager

1 Core Competencies – Business Acumen
Proficiency Level -3
Skill definition-Insight into our organization's business, goals, and values. Ability to design and implement initiatives that facilitate successful outcomes.
Level 1 Behaviors
(General Familiarity)
Explains our key business strategies and priorities.
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Level 2 Behaviors
(Light Experience)
Reports and communicates market and competitor status regularly to the management team.
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Level 3 Behaviors
(Moderate Experience)
Implements effective marketing strategies that achieve improved business outcomes.
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Level 4 Behaviors
(Extensive Experience)
Optimizes business processes based on deep insight into various business unit functions.
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Level 5 Behaviors
(Mastery)
Evaluates industry and market trends to identify new business opportunities.
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2 Core Competencies – Business Performance Management
Proficiency Level -3
Skill definition-Applying business intelligence to monitor and manage overall business performance towards goals.
Level 1 Behaviors
(General Familiarity)
Lists the key elements of a strategic business performance management system.
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Level 2 Behaviors
(Light Experience)
Maintains open communication with leaders and stays receptive to unit's performance feedback.
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Level 3 Behaviors
(Moderate Experience)
Manages information consolidation to help the management team with evaluation and decision-making.
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Level 4 Behaviors
(Extensive Experience)
Monitors our business goals, milestones, and progress toward project completion.
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Level 5 Behaviors
(Mastery)
Outlines observations and recommendations for improving operational and financial performance.
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3 District Retail Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - District Retail Sales Manager
Proficiency Level - 4
5 Competency for - District Retail Sales Manager
Proficiency Level - 5

Summary of District Retail Sales Manager skills and competencies

There are 5 hard skills for District Retail Sales Manager, Retail Industry, Retail Strategy Management, Merchandising, etc.
2 general skills for District Retail Sales Manager, Promotion, Sales Management.
11 soft skills for District Retail Sales Manager, Business Acumen, Business Performance Management, Budgeting, etc.
While the list totals 18 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a District Retail Sales Manager, he or she needs to be skilled in Business Acumen, be skilled in Business Performance Management, and be skilled in Budgeting.

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